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Why Boon.ai

The trust layer for B2B commerce.

Boon helps buyers and sellers make B2B decisions on evidence, not noise. One company profile works in Buy mode and Sell mode — your Boon agent gathers proof, scores the fit, and returns every important decision to a human.

Claims go in. Evidence comes out.

Today · your Boon · Buy mode

2 things need you. Your Boon is handling the rest.

Server capacity expansion — Vendor selection Buy

Comparison brief ready for your sign-off. Sarah Lin approved the technical requirements.

Office furniture refresh — Counter-offer Buy

MillerKnoll countered at $128K with 6-week delivery. Inside your threshold but tight.

This week

  • Vendors shortlisted8
  • Meetings booked3
  • Action items completed5

What is Boon?

One trust layer for every B2B decision.

Boon gives each company an AI agent that gathers evidence, evaluates fit, and makes buying and selling decisions easier to explain. The same trusted profile works across both sides of the market.

The Boon decision network

Remove decision drag before the deal begins.

Buyer and seller agents exchange structured evidence through Boon. Claims are checked, fit is explained, and humans retain control over the final decision.

Buyer agent

Runs the pursuit in Buy mode

  • Discover better-fit vendors
  • Validate claims and proof
  • Align stakeholders

Boon decision network

Your Agent

  • Signals
  • Evidence
  • Fit
  • Human approval

Seller agent

Answers with proof in Sell mode

  • Identify real buyers
  • Build structured proof
  • Get shortlisted

Buy / Sell modes

Buy with evidence. Sell with proof.

One company agent serves both sides of a B2B decision: buyers get an explainable read, while sellers show up with structured proof.

Buy mode 4 steps

  1. Define the decision

    Describe your requirements, budget, timeline, integrations, constraints, and success criteria in plain language.

  2. Research and verify

    Boon discovers relevant vendors, reviews public information, and gathers evidence for the claims that matter.

  3. Compare the fit

    Shortlisted vendors are scored against your criteria, with trade-offs, gaps, risks, and supporting proof made visible.

  4. Decide with confidence

    Review an explainable recommendation, align stakeholders, and keep a reusable evidence trail behind the decision.

Sell mode 4 steps

  1. Claim and structure your company

    Activate your company agent and ground it in your products, market segments, customer profiles, proof, and verifiable public information.

  2. Strengthen your visibility

    See how buyers and AI systems understand your company, then improve positioning, citations, discoverability, and competitive clarity.

  3. Qualify the opportunity

    Analyze buyer requirements, RFPs, competitive context, and fit before spending time on the pursuit.

  4. Respond with proof

    Build evidence-backed messaging, references, battlecards, pricing, and compliance responses — while keeping final approval with your team.

Why evidence matters

Decisions you can defend — to buyers, boards, and audits.

Claims are cheap on both sides of a B2B deal. Boon replaces them with structured proof: every recommendation shows its sources, every score can be inspected, and nothing is sent or committed without a named person signing off.

  • Least-privilege connections. Boon reads only what a workflow needs from each connected tool, and you can disconnect any source at any time.
  • Human sign-off gates. Outbound messages, shared evidence, and decision-affecting actions wait for a named person to approve.
  • Explainable summaries. Every output shows its evidence and cites its sources — conclusions you can audit, never hidden reasoning.
  • An auditable trail. Who asked, what was checked, what was found, who approved — every workflow keeps its receipts.

Pricing

Start free. Scale with credits.

Every plan runs on credits that power Boon’s analysis and decision workflows in Buy mode and Sell mode.

Free

$0

2,000 free credits on signup

Start building your company profile and explore Boon’s Buy and Sell workflows.

  • 2,000 signup credits
  • Company trust profile
  • Access to Buy and Sell modes
  • Evidence-based decision workspace
Join the Beta

Enterprise

Custom

For organizations standardizing trusted B2B decisions across teams.

  • Flexible credit volumes
  • Multiple teams and workspaces
  • Custom onboarding
  • Integration support
  • Enterprise access controls
Talk to sales

Credits are used across Boon analysis and decision workflows. Contact the team for enterprise volumes and implementation requirements.

Next step

Make the next B2B decision easier to trust.

Start with 2,000 free credits, or talk with the Boon team about a larger deployment.